Making the World a better place
The Power of giving using life insurance
Imagine the impact you can make.
my par gift
Making the World a Better Place
Canada Life My Par Gift is an innovative life insurance solution for charitable and philanthropic giving. It is tailored to help more charities create meaningful endowments.
Designed for 🇨🇦 charities
The charity (registered as a charity with the Canada Revenue Agency) receives the payout on the death of the insured person.
Designed for 🇨🇦 Donors
The single premium deposit provides lifetime coverage and qualifies donors for an immediate donation receipt.
Charitable Gifting
Canada Life My Par Gift
What do you know about philanthropic giving? Why do you donate? Where do you want to make an impact? What questions do you have for us?

Philanthropy 2.0
Why Canada Life My Par Gift?
It is built on these foundations:-> First and foremost, it’s life insurance designed for charitable giving.-> It’s a single premium payment.-> It belongs to the charity.-> It has tax advantages for the donor.-> It gives the charity flexibility.
First Wealth Advisors
Our Team

"No matter what people tell you, words and ideas can change the world." -Robin Williams
Trent MacKeen, Certified Financial Planner®
"As you grow older, you will discover you have two hands. One for helping yourself, the other for helping others." -Audrey Hepburn
Kim Irving, Operations Manager


"No one has ever become poor by giving." -Anne Frank
Kayte Samson, Client Relations Manager
Partner with Experience
Make an Impact
Philanthropic gifting is strategic, long-term, and involves ongoing partnerships with advisors, community, and nonprofit leaders.
Who is helping you achieve your vision?
© myPARgift.ca. All rights reserved.Disclosure: Trent MacKeen and Scott Gannon (First Wealth Advisors) are life insurance brokers contracted with Canada Life and licensed to provide Canada Life products, but are not directly affiliated with or employed by Canada Life. The opinions expressed represent the views of First Wealth Advisors.